Showing posts with label sponge cake with cream filling. Show all posts
Showing posts with label sponge cake with cream filling. Show all posts

Tuesday, July 09, 2013

New Twinkies will double their shelf life…

       "Hostess won't disclose the change in the recipe that allows it to extend the shelf life." (Reference) The original 26-day shelf life now extends to 45 days, almost doubled. I am afraid to ask what makes the difference. We may not want Twinkies if we find out.

       Twinkie lovers must be exceedingly thrilled about the return of Twinkies to grocery shelves. I have never been a Twinkie lover; yet, based on the outpouring of complaints when they went away, this was a highly popular item.

       "The new Hostess, which is owned by a joint venture between Apollo Global Management and C. Dean Metropoulos & Co., was purchased for $410 million in March." (Reference)

       Are you happy to see the reformation of Hostess brand?